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Advertising Student Events and Campus Listservs

Students and student organizations that wish to advertise student events or activities may choose to do so in the following ways:

-Post an event or job using the Reserved Student Digest (RSD)

-Post an event to the Campus Calendar, when reserving a space using SwatCentral

-Post flyers or chalk on campus, following the rules and regulations outlined in the Student Handbook


Additionally, student groups are permitted to create their own listserv using Google groups. You can find additional information on creating list servs on the ITS web page. 

 

Posting to the Official Student and Class Listservs is reserved for Faculty and Staff communicating timely College announcements, dates, deadlines, and general business (such as course registration deadlines, residence hall opening and closing, financial aid deadlines, etc.)

Banners, Chalkings, and Posters

For the most up to date guidelines on Banners, Chalkings, and Posters - you should read the current guidelines found in the student handbook.  You can use the Banner Request Form to request permission to hang a banner on campus.  Please allow five business days for approval and hanging.

Guidelines for Creating Accessible Emails

Please make sure to read the following guidelines whenever sending email communications.

Font

  • San Serif fonts work best (Arial, Helvetica, or Verdana)
  • Set your font size between 12 and 14 points. In Gmail that means no lower than “Normal” and not larger than “Large”
  • Bold and italics are acceptable for emphasis. If you use color to call something out, use bold or italics as well
  • DO NOT use underlines in electronic communications unless the text is a link.

Colors

  • Use high contrast colors
  • On white backgrounds, avoid low-contrast colors (no yellow!!)
  • Avoid dark backgrounds when possible (stick to white background and dark text). If using dark backgrounds, avoid using dark colors - keep contrast high.
  • Note - people with colorblindness may perceive reds and greens as black or grey
  • Examples:
    • These are acceptable color combinations
    • These are not .

Structure

  • Hierarchy of information
    • Keep important information close to the top of the e-mail
    • Go into more detail later in the body
  • Gmail does not allow for headings - this is the ONLY exception to creating “fake” headings by using bold, bigger font sizes, all caps, etc. If you are using other email clients this may not be an issue
  • Use real bullets and numbered lists
    • Use number lists when the order is important

Photos or Images with Text

  • Ask yourself if an image is necessary for the message, does it relate to the content and how.
  • If photos are needed, describe the action or feeling of the photo(s) and how it relates to the content. 
  • Avoid images with text.  If the image is necessary, then repeat all the text included in the image as part of the email.

Find a great example of combining a poster image and text information here: https://drive.google.com/a/swarthmore.edu/file/d/0B5FwTOQ61ErWX3M0eUpwUH...