Swarthmore College’s Healthy Equitable and Responsive Democracy (HEARD) Initiative finds voter disconnection and discouragement – not apathy – keep people from polls
To find out why lower-income people vote at significantly lower rates than other Americans, a group of Swarthmore researchers conducted in-depth interviews with a diverse group of 144 Pennsylvanians who do not vote regularly. Respondents described a deep sense of disconnection from politics, saying they don’t believe elected officials are sincerely interested in helping them or their families.
Swarthmore sociologist Daniel Laurison, who led the study, says political leaders who want to bring disaffected citizens into the polling booths must make serious, sustained efforts to communicate and connect with them.
The study’s respondents “see politics as a game, and they don’t believe that politicians are interested in helping them or their communities,” says Laurison, an associate professor at Swarthmore and director of the HEARD Initiative. “Political leaders need to put in the work and build connections that help people engage with their government – not just to win elections, but to create a strong, equitable, functioning democracy.”